May 28, 2023
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It is revealed that Apple will increase the differentiation of the iPhone 15 series, and may lower the price of Plus models! – Urban Tech Story Version

Foreign technology media DigiTimes previously pointed out that in view of the major setbacks of the iPhone 14 Plus model, Apple will redefine the functions and prices of the iPhone 15 standard model. South Korean technology media Naver shared more details of Apple’s adjustments.

Reduce the difference in experience between Pro series and standard models:

As previously confirmed by several sources,All iPhone 15 models will be equipped with the Smart Island function. It’s just that it’s unclear whether the iPhone 15 and iPhone 15 Plus models will have a higher refresh rate.

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In addition, the iPhone 15 and iPhone 15 Plus may also get the 48MP main camera of the iPhone 14 Pro model.

Adjust pricing:

It is reported that Apple may increase the starting price of the iPhone 15 Pro Max (iPhone 15 Ultra); after raising the starting price of the top model,Apple will widen the price gap between the iPhone 15 Plus and iPhone 15 Pro.

Currently, the iPhone 14 Plus starts at US$899 (RM4699 in Malaysia), while the iPhone 14 Pro starts at US$999 (RM5299 in Malaysia).Apple may widen the price gap between the two models in the iPhone 15 series to make the iPhone 15 Plus more attractivebut the scale of the widening spread is unclear.

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In other words, the iPhone 15 Plus will drop in price, and the iPhone 15 Pro will increase or remain unchanged

Use a different material:

Although reducing the gap in functional experience, Apple may use different materials to distinguish the hardware of the iPhone 15 standard model and the Pro model. The news pointed out that the iPhone 15 Pro and iPhone 15 Pro Max (iPhone 15 Ultra) will be made of titanium alloy, while the iPhone 15 Pro Max will be equipped with a periscope camera.

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Naver pointed out that Apple has readjusted the hardware of the iPhone 15 model to provide a consistent experience as much as possible in terms of system experience, but will increase the distinction through materials, cameras, etc. to meet the needs of consumer groups in different markets. To put it simply, the iPhone 15 models launched next year will be more differentiated, and consumers can choose according to their own needs.

For more technology information, please continue to watch the Chinese version of TechNave!


Ewen Eagle

I am the founder of Urbantechstory, a Technology based blog. where you find all kinds of trending technology, gaming news, and much more.

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